Credit: Cassandra Allred


Greg McKeown

Wednesday, May 7, 7:30 p.m.


Greg McKeown has spent the last fifteen years obsessed with one question: What is it that keeps capable, driven people from breaking through to the next level? To his surprise, he found the answer to be success.

In his revealing new book, Essentialism: The Disciplined Pursuit of Less, McKeown debunks the myth that “we can do it all.” We can’t. We are constantly juggling an ever growing set of professional and personal responsibilities. As a result, we feel overworked and underutilized. Busy, but not productive.

Essentialism is not a time-management strategy or a productivity technique. It is a systematic discipline for discerning what is absolutely essential, then eliminating everything that is not, so everyone can make the highest possible contribution toward the things that really matter.

Greg McKeown writes, teaches, and lectures around the world on the importance of living and leading as an Essentialist. He has spoken at companies including Apple, Google, Facebook, LinkedIn,, Symantec, and Twitter and is among the most popular bloggers for the Harvard Business Review and LinkedIn’s Influencer group. He co-created the course "Designing Life, Essentially" at Stanford, was a collaborator of the Wall Street Journal bestseller Multipliers, and serves as a Young Global Leader for the World Economic Forum. Greg holds an MBA from Stanford.

Event date: 
Wednesday, May 7, 2014 - 7:30pm
Event address: 
1010 El Camino Real
94025-4349 Menlo Park