LISA GARCIA BEDOLLA & MELISSA R. MICHELSON
Lisa Garcia Bedolla & Melissa R. Michelson
Wednesday, October 10, 7:00 p.m.
Which get-out-the-vote efforts actually succeed in ethnoracial communities--and why? Analyzing the results from hundreds of original experiments, the authors of this book offer a persuasive new theory to explain why some methods work while others don't.
Exploring and comparing a wide variety of efforts targeting ethnoracial voters, Lisa Garcia Bedolla and Melissa R. Michelson present a new theoretical frame--the Social Cognition Model of voting, based on an individual's sense of civic identity--for understanding get-out-the-vote effectiveness.
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