David Kessler, M.D.

Tuesday, September 14, 7:00 p.m.

The End of Overeating: Taking Control of the Insatiable American Appetite  BUY NOW

Kessler’s groundbreaking examination of America’s battle with overeating and obesity reveals how today’s food industry is tapping into the fact that our brains are wired to respond to sugar, fat, and salt by creating foods that literally feed this desire—foods loaded and layered with these “salient stimuli.” Through a combination of food engineering and aggressive marketing, the industry is manipulating the American public to overeat in the same way that the tobacco industry manipulated it to smoke.

So what’s the solution? In THE END OF OVEREATING, Kessler outlines how we can stop the overeating crisis—both as individuals and as a society. The book has already changed the way thousands of people look at food, prompting them to think more carefully about their eating patterns and to recognize the long-term health implications of their choices. The next step is to bring real and lasting change to how food is produced, distributed, and marketed. If anyone can do it, it’s the man who took on Big Tobacco…and won.

David A. Kessler, MD, served as commissioner of the US Food and Drug Administration under presidents George H. W. Bush and Bill Clinton. He is a pediatrician and has been the dean of the medical schools at Yale and the University of California, San Francisco. A graduate of Amherst College, the University of Chicago Law School, and Harvard Medical School, Dr. Kessler is the father of two and lives with his wife in California.